Potato employs AI to craft investment portfolios for users, offering insights for stocks, forex, and cryptocurrencies. Users can create personalized ETFs based on themes or start from scratch. The platform emphasizes thematic investing to make investment more user-friendly. Additionally, users can rank portfolios from peers based on gains and strategies across categories like Technology, Healthcare, Energy, Robotics, and Infrastructure. Pre-made and user-generated portfolios are regularly updated, allowing performance tracking. By leveraging AI-generated portfolios, Potato enables users to tailor their investment approach while benefiting from AI insights. Overall, Potato's goal is to facilitate diverse portfolios with the potential for higher returns in an accessible manner.