Peppercontent

Pepper Content is an AI-powered content marketing platform that combines software, generative AI, and an expert-led talent marketplace to help marketing teams plan, produce, optimize, and measure content end to end. At its core is the Pepper Content Marketing Platform (CMP), a workspace that brings your content, data, and team together for real-time planning, production tracking, and performance insight—built to drive acquisition goals like organic growth and lower CAC while giving leaders visibility across the entire content lifecycle. Surrounding the CMP is a suite of creation and optimization tools: Peppertype (for fast ideation and drafting within an intelligent editor), Content Idea Lab (topic discovery), SEO writing assistance, Content Audit and Grader (quality and gap analysis), and Content ROI & Analytics to prove what’s working. For teams that need elastic capacity or specialist skills, Pepper also offers access to a large network of vetted creators across formats—blogs, videos, whitepapers, translations, voiceovers, and more—so brands can scale without juggling multiple vendors. Recently, Pepper introduced “Pepper AI,” which blends the ease of chat-style generation with the platform’s content marketing expertise to streamline briefs, outlines, drafts, and optimization in one flow, rather than hopping between disconnected tools. The company positions itself for enterprise and high-growth teams that want a single operating system for content strategy through reporting, with demos and trials available instead of public per-seat pricing. Founded in 2017, Pepper has expanded globally and, in June 2022, raised a $14.3M Series A led by Bessemer Venture Partners to accelerate its U.S. push—reflecting its shift from a pure marketplace to a full-stack content OS. In practice, customers use Pepper to centralize calendars, collaborate with stakeholders, standardize briefs and brand voice, publish faster, and attribute outcomes to assets, channels, and keywords—closing the loop between creation and results. If your priorities include increasing publish velocity, improving search performance, maintaining quality across distributed teams, and proving ROI to executives, Pepper’s integrated stack (CMP + AI + expert talent) is designed to replace a patchwork of point solutions and spreadsheets with a cohesive